Fractional CMO services

Fractional CMO for manufacturers. Team included.

You get a director of marketing who sits in on your pipeline reviews, owns the plan, and has a team to do the work. For less than a full-time hire, and without building a department.

Where you are now doesn't have to be where you stay.

Right now

  • Lead follow-upWeeks late, if it happens at all.
  • CRMA junk drawer of logins and guesswork.
  • ContentPosted when someone remembers.
  • SearchYou rank for your own name. Maybe.

With SIMPLE

  • Lead follow-upFast, tracked, and assigned to a person.
  • CRMOne clean system your reps actually use.
  • ContentOn a calendar, built around what buyers ask.
  • SearchA site built to rank, and to show up in AI answers.

What's included. EVERY MONTH.

Most companies hire a marketing person and then hand them a to-do list. Here you get both halves: we decide what to do, and our team does it. Nothing lands back on your staff.

we run it

MARKETING DIRECTOR

  • A marketing plan. What we're doing, why, and what it should bring in.

  • Budget decisions. Where your money goes, and what we stop paying for.

  • Meetings with you and your sales team. Weekly, on the calendar.

  • A monthly report in plain English. Where leads came from, what happened to them, what's next.

we do it

MARKETING TEAM

  • Your CRM and automated lead follow-up. Set up, cleaned up, and running, so every lead gets a fast answer.

  • Your website. Kept current and built to show up on Google and in AI tools like ChatGPT.

  • Blog posts, email, and social. Written around what your buyers ask and search for.

  • Sales materials. One-sheets, decks, and talking points your reps will actually use.

Fix the plumbing first. Then turn up the water.

More leads into a broken system just means more leads lost. So we start with the leaks.

MONTH 1

Plug in and diagnose

We join your pipeline reviews, get into your CRM, website, and analytics, and talk to your reps. You get a written list of where leads stall and what we're fixing first.

MONTH 2

Fix the follow-up

CRM cleanup, lead routing, and automations, so every form fill gets a fast response and lands with the right person. Tracking goes in so we can measure what's working.

MONTH 3

Start the engine

Content calendar, SEO, email, and sales tools start running on schedule. Your first full monthly report shows where you started and what moved.

What it looks like when it works

A Midwest B2B manufacturer, one year in

45,000

visits from AI search tools in three months

5,500

leads & email contacts built in one year

4 to 8

posts a month answering real buyer questions

2

new salespeople hired to keep up with leads that grow month over month

$0

spent on paid ads

Is this you?

Revenue roughly $500K to $5M

Sales driven by reps, not ecommerce traffic

The owner is still the one thinking about next quarter

Money on the table, no time to babysit marketing

NOT A FIT IF

you want someone to make sales calls for you, or you'd rather build it yourself. For that, try the platform free for 60 days.

STRAIGHT ANSWERS

What does a fractional CMO do?

A fractional CMO is a part-time marketing executive. At SIMPLE, that means we own your marketing plan, manage the work with our team, and report results to you. Ours start at $3,700 a month, team included, instead of a full-time salary.

Is there a long-term contract?

Engagements start as a 12-month agreement. The first six months are required, because that's how long it takes to fix the follow-up and give SEO time to build. After that, you can leave with 30 days' notice.

Fractional CMO or marketing agency?

An agency sells you a service and sends a report. A fractional CMO sits in the marketing director seat, owns the plan, and answers to you. We also set up your CRM and sales follow-up, which most agencies don't touch.

How fast will we see results?

Follow-up fixes usually show up in the first two months, because you stop losing leads you already have. SEO and content take longer, usually three to six months to build.

Find the leaks first.

Twenty minutes. Bring your website and your CRM. We'll show you where leads are getting lost and what we'd fix first, whether you hire us or not.

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